Updated September 10, 2024 6:28 PM (GMT-5)

Integrating live chat into your website using ZappyChat can significantly improve how you interact with customers, automate responses, and streamline communication. There are two main live chat integration options you can choose from: GHL Native Live Chat and ZappyChat Live Chat. Each option offers different levels of functionality depending on your business needs. Let's explore both to understand which one might work best for you.

1. GHL Native Live Chat
2. ZappyChat Live Chat

1. GHL Native Live Chat

The GHL Native Live Chat is a robust option that integrates seamlessly with GoHighLevel (GHL), leveraging its powerful automation workflows. By choosing this option, you're able to embed ZappyChat's advanced AI bots directly into GHL’s live chat system, offering you the flexibility to create dynamic and intricate customer interactions.

Key Advantages:

• Bot Handoffs: A standout feature is the ability to create handoffs between different bots. For example, a customer could start a conversation with a qualification bot and be seamlessly handed off to a booking bot when ready to schedule an appointment. This enables a more fluid and natural customer experience.
• Advanced Workflow Automation: Since GHL Native Live Chat operates within GHL’s workflow framework, you can build complex automations that determine when and how bots interact with customers. This makes it ideal for businesses looking to implement advanced solutions like support escalation, lead qualification, and appointment booking.
• Multiple Bot Types: You can leverage various bot types, such as:
  • Booking Bots: Allow users to schedule appointments directly through the chat.
  • Non-Booking Bots: For more general customer inquiries.
  • Qualification Bots: Capture lead data and qualify prospects automatically.
  • Assistant Bots: Provide immediate support or answers to common questions.

The ZappyChat snapshot is pre-configured to integrate smoothly with GHL's live chat system, making it easy to set up and take full advantage of the automation features provided.

2. ZappyChat Live Chat

For a more straightforward solution, the ZappyChat Live Chat operates independently of GHL’s workflows and is a simpler option, ideal for businesses with less complex customer interaction needs. This live chat system uses backend rules from ZappyChat but lacks the advanced automation capabilities of GHL Native Live Chat.

Key Differences:

• Single Bot Per Chat: ZappyChat’s live chat can only support one bot per chat instance. This means there are no bot handoffs or multi-bot workflows like with the GHL native option.